Tiffany Wilburn

Fearless Innovator and Creative Powerhouse

With over two decades of global marketing leadership, Tiffany Wilburn isn’t just another name in the industry—she’s a force of nature. Known for her fearless creativity and strategic brilliance, Tiffany has held roles such as Interim CMO, SVP Marketing, and VP Marketing, consistently transforming brands and driving business success. Her expertise spans Brand Management & Strategy, Product Innovation, Retail Merchandising and Consumer Insights, always with a touch of bold innovation.

Tiffany’s recent triumphs include spearheading innovation for Nestle, rejuvenating Sazerac's largest global brand, and crafting brand equity strategies for the iconic TGI Fridays. Armed with a Master of Science in Applied Sociology & Marketing Research and a Bachelor of Arts in Mass Communications, she blends the art and science of marketing with a deep understanding of society, culture, and human behavior.

Her portfolio is a testament to her prowess in revenue growth and marketing optimization. From leading portfolio management and product development to mastering media strategy, influencer marketing, and packaging innovation, Tiffany’s strategic vision and competitive positioning have delivered stellar results. Her expertise extends beyond strategy and includes marketing planning, and P&L management, proving her versatility and depth.

But Tiffany’s influence doesn’t stop at the boardroom. As a dedicated mother and passionate yoga instructor, she has taught and practiced yoga worldwide, including in Vietnam, Cambodia, and Thailand. As a certified Warriors at Ease instructor, Tiffany specializes in leading trauma-informed yoga to active duty military, veterans and first responders, reflecting her commitment to holistic well-being.

Tiffany’s ability to navigate complex challenges with grace and strategic insight has earned her the nickname "The Olivia Pope of Marketing." She’s not just about solving problems; she’s about transforming them into opportunities for growth and innovation. Whether she’s guiding a team, leading a brand, or inspiring a team member, Tiffany’s fearless approach and creative vision make her a true catalyst for change.

In every room she enters and every person she meets, Tiffany adds incremental value, fostering a sense of safety and confidence for everyone. Her mission is to empower others, influence without having to have authority, and embrace continuous learning and growth. Tiffany Wilburn is here to make a difference—fearlessly, creatively, and with unwavering determination.